With the increasing demand for quick solutions and instant access to data enterprises have opened themselves to the use of mobiles in business. With the increasing importance of mobile applications, it has become inevitable that they become a critical part of business strategy to not only reach out to a greater number of people but also interact with the existing customers. There is a definite logic behind the slow adoption of a Salesforce mobile app in enterprise because the tendency towards adopting software solutions is quite high. This is because software solutions can be easily implemented with existing business processes and there is no dearth of solutions in the market. When it comes to mobile applications and that too, ones based on cloud, the acceptance within an organization is generally horizontal. This means that the adoption of cloud based enterprise mobile applications happen from either one department to the other or from one employee to the other. Also, this adoption is based on the overall performance of the application. Typically, till now, it was majorly the sales and the customer servicing team who were the first users of an application and also its subsequent reviewers.
As the enterprises are dawning upon the power of mobile applications, the same kind of consciousness is dawning upon the developers. Currently, enterprises are the only space where there is a scope for greater absorption of mobile applications. Hence, more and more developers are coming up with innovative business applications. Following the increase in development of mobile applications, the developers are more or less moving towards cloud. Few major reasons being necessity of cloud in developing applications to cater to larger organizations and emergence of cloud based services. Therefore, when it comes to cloud, one of the foremost platforms like the Salesforce cannot escape the developer’s mind. Over the couple of years, Salesforce has dedicated itself in developing tool-sets for enterprise programmers and developers in order to help them build applications that would run on smartphones and tablets. Hence, the recruitment market has witnessed a surge to hire Salesforce programmers. Salesforce has recently unveiled its flagship Salesforce Platform Mobile Services which is nothing but a suite of tools to develop a Salesforce mobile app using Salesforce data. Apart from the tools, there are four major components contained in the suite that further promises a lot more cloud based mobile enterprise applications. These major components are:
Design Templates: Salesforce has introduced almost 20 design templates for application design and the developers while developing applications can easily use these. These HTML and CSS templates are mostly open source so that they can be modified when required.
Mobile Gallery: This is majorly a showcase of cloud tools that Salesforce is providing for enterprise mobile application development.
Mobile Packs: This consists of various integrated IDEs, programming languages, tools and frameworks (Knockout.js, Sencha Touch , Xamarin and Appery.io) to help the developers build various applications.
SmartSync Data Framework: This offers the developers with both the online and offline modes for creating mobile content. This particular development offers the developers with the framework to build real time applications that cater the customers as per their location.
As a result of these great developments, there is a great demand to hire Salesforce developers who are aware of the dynamics of the mobile ecosystem and can greatly evaluate an application idea in terms of its business viability.
